Our articles
Short reads on what actually drives contact requests for local service businesses.

Social media or website: which brings customers to a service business?
Instagram brings likes. A website brings customers. Here is the difference that matters for a service business.

When does a business need a new website?
Many businesses already have a website. The question is not whether it exists, but whether it is working. Four signs that it is time for a new one.

What do websites actually cost?
The price range is wide and the explanations are vague. Here is what each model actually includes, and why the cheapest option is not always the most affordable.

Local Business Outranks the Chain on Google
A small Oulu business can lose to a national chain on price, but not in search results. Here is why local search is the most important marketing channel for service businesses.

Why a website builder does not save your time or money
A free template is not free. Counted in hours, here is what DIY websites cost a service business owner in the first year.

Five seconds decide whether a customer stays on your site
The customer has already decided to buy. They are still deciding who from and when. Your website determines whether that contact goes to you or a competitor.
